I've been obsessed with visual storytelling since I first opened After Effects at university and realised you could make ideas come to life exactly as you imagined. Mostly self-taught, staying up late experimenting until the software did what I needed, until landing at Moov TV taught me what broadcast standards actually demand.

Fourteen years on, I co-founded Emotive 3D and have worked with some of the world's most demanding brands, including Disney, Aston Martin F1, Arm and Red Bull. What I bring that most creatives don't is the combination of deep technical craft and genuine creative leadership, equally at home in Cinema 4D at midnight and directing a team across concurrent briefs the next morning. Years embedded within client teams at Disney, PokerStars and OMD have taught me how creative decisions connect to business outcomes, not just how they look on screen.

I've also been building AI into production workflows since before most studios took it seriously, pioneering generative pipelines that expand what's creatively possible without sacrificing quality or authorship.

Outside work, my two young children keep me busy, exhausting and the best thing imaginable. Based in Chelmsford, Essex, working regularly in London. If you'd like to talk about a project or an opportunity, I'd love to hear from you.