Acolin
Financial Services Explainer, Brand Adaption & Motion
Acolin
Financial Services Explainer · Brand Adaptation & Motion
Acolin needed an animated explainer communicating their financial services offering to an industry audience, working within existing brand guidelines built entirely for static applications.
The first task was adapting the visual language, typography, colour and layout, to work effectively in motion without losing the precision and clarity the brand required, before concepting and storyboarding the piece from scratch and handling the full animation end to end.
Behind the scenes
Brand Guidelines